Hermès Raises Prices in the U.S.: A New Turning Point for Luxury in 2025
The year 2025 marks a pivotal moment in the world of luxury. On Thursday, April 17, Hermès announced a new price increase across all its product categories in the United States, effective May 1, 2025. Unlike previous adjustments, which were typically linked to inflation or production costs, this decision is driven by a major external factor: the introduction of a 10% U.S. import tariff on luxury goods.
But what does this mean for devoted Hermès enthusiasts and the global luxury market? Let’s dive into a pricing shift that is redefining the balance between accessibility and exclusivity.