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Polène : 2025 price increase
The impact of the LVMH takeover and growing demand
By 2025, prices for Polène bags had risen significantly, which surprised some consumers. The LVMH-backed private equity firm acquired a minority stake in the French leather goods brand. This event enabled Polène to enhance its reputation and cope with increased demand. Its success is due to its rapid expansion in New York, Tokyo and Seoul.
Chanel 2024 price increase March 27
Jacquemus and Polène increase prices: A shift towards luxury?
Chanel: Understanding the reasons behind the price increase in 2023
Well, one of the main reasons for the price increase at Chanel in 2023 is the brand's desire to maintain its image of exclusivity. By raising prices, Chanel limits access to its products and thus maintains the perception of luxury and rarity. This strategy also helps to sustain consistent demand despite rising production costs and economic pressures.